At PwC, our people in brand management, marketing and sales focus on collaboration to develop and execute strategic sales and marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective sales strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets.
As a senior associate on the editorial marketing team, you’ll use your editorial skills to contribute to the creation of thought leadership reports, articles, and other digital marketing content.
Eligibility / Qualification Required:
- Content Development: Help create web-based thought leadership tailored to C-suite and senior business audiences.
- Research: Collect and organize written material from across the network, and help identify key themes and frameworks to provide the foundation for campaigns.
- Competitor Analysis: Research what competitors are saying on specific topics and help identify opportunities to differentiate.
- Content Review: Review AI-generated content to analyze output against source material, flag verification needs, and enhance brand alignment.
- Governance: Help monitor and document editorial coverage and gaps across growth priorities and industries.
- Campaign Administration: Coordinate timelines, deliverables, and invoices with external freelancers.
- Three to five years’ experience in content marketing, journalism, or related fields.
- Proven experience writing engaging thought leadership or other editorial content for an executive-level audience, ideally in a B2B setting.
- Proficiency in English (spoken & written).
- Ability to understand and articulate complex business topics across industries.
- Experience using AI tools responsibly throughout the content creation process.
- Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced setting.
- Collaborative mindset and commitment to building a culture of continuous improvement.
- Ability to build strong relationships and influence across teams and levels.
- Advanced students of Marketing or graduates in related fields.
General Conditions:
Please refer to the original job posting for general conditions as no specific details were provided in the text.
How to Apply:
Please refer to the original job posting for application instructions as no specific details were provided in the text.
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